Itamar was born in Jerusalem and moved to Tel Aviv to pursue his dream of becoming a backgammon champion beach bum – something he still aspires to be. He started his kitchen life in Orna & Ella, A Tel Aviv institution. He got married and moved to London where he cooked in the Oxo tower and headed the kitchen in Ottolenghi before setting up Honey & Co (with his wife) in 2012. He only plays backgammon on holidays now.
Sarit was born in Northern Israel and has done a lot since: she has moved to London twice, she trained as a chef in Butlers Wharf cookery school, worked at the Orrery in Marylebone, rolled pasta by the beach, got married, made cookies in a disused chicken coop, ran an all day bistro, made truffles on the 8th floor of the OXO tower, headed the pastry section in Ottolenghi and set up Nopi in Soho as executive chef. She set up Honey & Co (with her husband) in 2012 and has slept very little since.